Marketing

Copywriter/ Content Writer

Chennai, Tamil Nadu
Work Type: Full Time
We are seeking a creative and detail-oriented Content Writer to join our team. 

As a Content Writer, you will play a key role in crafting engaging and SEO-friendly content to drive organic traffic and enhance user experience. You will collaborate with the team to develop innovative strategies, maintain content consistency, and produce high-quality materials across various platforms.

To excel in this role, you should have strong research skills, a flair for writing, and a good understanding of SEO principles. Ultimately, the ideal candidate will have a passion for storytelling and a commitment to delivering impactful content that aligns with our brand.

Content Writer Responsibilities:

  • Researching and organizing sources and information for content creation.
  • Collaborating with the team to brainstorm new strategies and ideas.
  • Writing well-researched, keyword-driven content to improve organic traffic.
  • Crafting optimized and engaging title tags and meta descriptions to boost click-through rates.
  • Developing clear, innovative headlines and compelling body copy.
  • Producing high-quality blog posts on industry-relevant topics, addressing user queries in detail.
  • Writing across a variety of formats, including podcasts, e-books, websites, blogs, social media, case studies, whitepapers, banners, etc.
  • Creating and maintaining a content calendar to ensure timely publication.
  • Ensuring consistency in writing style, tone, fonts, and imagery.
  • Collaborating with designers and developers to align content with the brand's vision.
  • Editing and proofreading content produced by team members.

Content Writer Requirements:

  • Proven experience as a Content Writer, Copywriter, or similar role.
  • Bachelor’s degree in English, Journalism, or a related field.
  • A minimum of 1 year of experience in content writing and editing.
  • Familiarity with content management systems, such as WordPress or Webflow.
  • Strong understanding of SEO principles and content optimization techniques.
  • A robust portfolio showcasing published articles and diverse writing styles.
  • Excellent English writing and editing skills.
  • Outstanding multitasking and communication abilities.

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